Description
The course Brands Design addresses the importance of graphic brands for any business or entrepreneurship, ranging from the elements that make up graphic brands, to the requirements they must meet to be successful on the market. It is divided into six lessons with their respective educational materials: Introduction to Brand Design, Branding, Logotype, Imagotype, Colour and Identity Manual. This course has been developed in the framework of the UNESCO Transcultura Programme and funded by the European Union.
Course sheet
Language
English
Level
introductory
Teaching staff

MSc. Eviel Ramos
Graphic Designer. Master’s degree in Design Management and Innovation. Dean of the School of Visual Communication Design at the Higher Institute of Design (ISDI).
 

MSc. Alejandro Escobar
Graphic Designer, Master’s degree in Design Management and Innovation, and senior lecturer in Institutional Visual Identity and Environmental Graphics at the Higher Institute of Design (ISDI).